Founded in the UK in 2007, The Exchange Lab is one of the pioneers of programmatic advertising. The goal was to revolutionize the industry and connect brands with audience across devices – at scale.
Growing from a start-up, we now have offices around the globe and were acquired by GroupM/WPP in 2015 for our talent and proprietary technology, Proteus.
Today, we pride ourselves on the talent we develop and bring to the marketplace, along with how we service our clients as an independent programmatic specialist.
Here’s a look back at where we’ve come from and some of our major milestones.