The Exchange Lab (theexchangelab.com) is One for All. One company connected to the world’s largest programmatic digital media marketplace; we plan, execute and optimize (brand and performance based) advertising campaigns across a wide range of demographics to achieve the clients’ objective. The Exchange Lab is powered by Proteus, a creative and innovative trading platform which is integrated into the broadest and deepest range of digital inventory across display, mobile, video and social.
Our unique multi-platform solution unifies all of the top demand side platforms (DSPs) including; MediaMath, AppNexus, ONE by AOL and The Trade Desk as well as marketing technologies and exchanges into a single touch-point that drives the highest level of ROI efficiency and campaign insights for brands looking to undertake real-time and data informed campaigns on a regional or global level.
Founded in 2007, The Exchange Lab serves more than 700 clients across 50 markets worldwide with offices across the U.S., EMEA and Canada.
This is a great opportunity to gain experience and valuable skills in this fast paced digital advertising company.
This is an exciting and hands-on role; the successful candidate should be a quick learner, performance driven and capable of multi-tasking.
The Marketing Intern will be responsible for:
Supporting the marketing team with various client events and trade show activations in North America
Co-ordinating the invitation lists, as well as RSVP’s, and communicating clear updates to the marketing manager in charge of that event
Co-ordinating marketing collateral associated with event
Researching quotes for marketing materials, merchandise and event venues
Co-ordinating deliveries with the Office Facilities team to and from events
Conducting market research and competitor SWOT analysis
Merchandise: Dealing with external suppliers to order branded merchandise for events and sales promotions
Supporting the sales team with lead generation activities
Organizing the marketing filing system when needed
Assisting with all PR efforts in Canada
Running social media platforms for The Exchange Lab (with clear direction from the current marketing team) including Facebook, Twitter, LinkedIn and Instagram
Content creation including assistance with blog posts as well as copy editing where required
SEO/SEM – including AdWords
Admin duties as needed
Excellent organizational skills
Meticulous attention to detail
A team player
Communication skills; strong written and grammar skills
Well versed in various social media platforms including Instagram, LinkedIn, Facebook, and Twitter
SEO/SEM – knowledge of AdWords
Basic WordPress capabilities
Pursuing a marketing or business degree
Enthusiasm and a drive to gain experience in a digital advertising and/or marketing